Imagine your company publishes an image of one of its production sites. For the new sustainability campaign, though, it looks a little bleak. The sky is gray, and there’s a large paved area in front of the building. So generative AI gives it a little help. The sky turns
DAMlivery: Why your DAM images are similar to websites Das Web-Prinzip, das wir alle verstehen Niemand lädt Wikipedia herunter, um einen Artikel auf einer Website anzuzeigen. Wir setzen einen Link. Der Link zeigt auf den Inhalt dort, wo der Inhalt lebt. Der Inhalt bleibt an seiner Stelle, wird zentral
Why effective search in DAM is no accident “The image must be somewhere in the system…” We hear this phrase all the time in DAM projects. And it is often precisely this that surprises many companies: a Digital Asset Management system does not automatically work ‘like Google’. Upload a
To many companies, Digital Asset Management (DAM) sounds like the ultimate solution to all their (content) problems. But the time isn’t always right for a DAM. Here are ten reasons why you’d be better off not implementing a DAM system just yet – or at least why you should